Rapid Rise! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Rapid Rise! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Blog Article
Unprecedented Expansion! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Ayasan Indonesia, a Japanese company headquartered in Jakarta, Indonesia (led by CEO Kotaro Ise), is experiencing unprecedented success in the Southeast Asian market. The company offers a diverse array of home services, from housekeeping to nanny services, and has amassed a client network exceeding a million since its inception. Notably, Ayasan has doubled its user base in the past two years and is aggressively expanding across nine countries in Southeast Asia.
The Southeast Asian cleaning service Indonesia home services market is assessed at approximately USD 15 billion, with the housekeeping industry flourishing at an annual rate of 15%, and the nanny sector growing to a $3 billion market. In this dynamic market, Ayasan utilizes Japanese-style high-quality services and a unique talent development system to capture a larger market segment.
“Our strength lies in integrating Japanese quality control with local expertise with a comprehensive talent network across Asia,” says Kotaro Ise, Ayasan’s visionary leader. With a rich background at Walt Disney and Marriott International, Ise founded Ayasan Indonesia in 2013 with the vision of “uplifting the dignity of blue-collar jobs.” Today, the company has built a team of over 50,000 specialized staff members.
Ayasan’s rapid growth is supported by an aggressive regional expansion strategy. Beyond its base in Jakarta and future growth plans to Bali, the company is also extending operations in several other Asian countries. By 2025, Ayasan aims to expand to nine territories, including Singapore, Malaysia, Cambodia, and the Philippines.
In addition to home-based solutions, Ayasan has established itself in babysitter Indonesia business support, with over a thousand customers including leading global brands. Recently, demand from embassies and startup companies such as FlashExpress and Gowabi has been increasing significantly.
“I am assured that even in the age of AI, the role of everyday support solutions will remain indispensable,” asserts Ise. The company boasts an in-house IT engineering team and is developing an artificial intelligence integration. Furthermore, Ayasan is exploring international deployments, including personnel dispatch to Japan, positioning itself as a dominant force in Southeast Asia’s home services market.
Aiming for next-level success, Ayasan is currently exploring collaborations with potential partners for its upcoming development phase. With the Southeast Asian home services market expected to surpass $30 billion by 2030, the company’s future developments are garnering increasing attention.
Company Overview
● Details about Ayasan Indonesia
● Headquarters: Company HQ: Jakarta, Indonesia
● Founded: January 2013
● Chief Executive Officer: Kotaro Ise
Contact Information
● Phone: +62-878-1999-9193
● WhatsApp: +62-878-1999-9193
● Email: [email protected]
● Website: https://www.ayasan-indonesia.com/?ln=en